Mark Mendelis
CREATIVE DIRECTOR/COPYWRITER
Screen Shot 2023-02-24 at 11.27.27 AM.png

ERIVEDGE

Print/Digital/Social

ERIVEDGE

CORE CREATIVE EXPRESSION/PRINT/COLLATERAL

Erivedge is the first and only daily pill that treats the pain and disfigurement of advanced Basel Cell Carcinoma. These facial lesions often make patients feel embarrassed to take a photo, see other people, even look in the mirror. This simple pill helps restore their dignity. Our campaign encourages these patients to confidently face the world again and say, in no uncertain terms, “I’m back.”