CREATIVE DIRECTOR/COPYWRITER
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Mercedes-Benz

Mercedes-Benz

As a freelancer, occasionally you get the big-budget TV assignment. Other times, you get the video brochure. Seeing how this was for Mercedes-Benz, we decided it only made sense to make it the Mercedes-Benz of video brochures. Plenty of sheet metal, of course. But more cinematic and more human. Oh, and having Jon Hamm (AKA Don Draper) do the VO, that didn't hurt either. 

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